Metrc is the most widely used cannabis traceability system in the United States. With government contracts in nineteen different states, the company’s traceability software is a fixture in the marketplace. In this article, Aaron Green sits down with Metrc CEO Michael Johnson to discuss retail challenges, regulations, cybersecurity, compliance and more.

In this article, Aaron Green sits down with Kyle Sherman, founder and CEO of Flowhub, a prominent cannabis tech company. After becoming the first company to integrate with Metrc in 2014, the platform quickly became a leading software company in the space.

In this article, Aaron Green interviews Everett Smith, co-founder and CEO at Presidential to learn more about his cannabis journey from professional basketball in Europe to one of California’s top infused flower and pre-roll brands.

In this article, Aaron Green interviews Cathy Corby Iannuzzelli, co-founder and president at KindTap Technologies, and Daniel Muller, CEO and founder of Aeropay, to learn more about cannabis payment processing challenges and trends in the United States.

In this article, Aaron Green interviews Ethan Zohn, Brand Ambassador for Momenta, to learn more about his pathway to becoming a brand ambassador and how, as a cancer survivor, he incorporates cannabis into his running routines.

In this series of articles, Aaron Green sits down and interviews industry scientists and executives leading cannabis formulation companies. In Part 5, Green chats with Katherine Knowlton, founder of Happy Chance, a cannabis infused products company, and Kalon Baird, co-founder and CTO of Splash Nano, a cannabis infused products ingredients company to learn more about their products and business partnership.

In this series, Aaron Green sits down and interviews a number of integrated cannabis companies and flower brands. For this installment, Green interviews Gary Santo, CEO of TILT Holdings (NEO: TILT), to learn more about their turnaround story.

In this series of articles, Aaron Green sits down and interviews industry scientists and executives leading cannabis formulation companies. In Part 4, Green chats with Austin Stevenson, chief innovation officer at Vertosa, a cannabis infused ingredients company, to learn more about their solution and challenges in cannabis beverage testing.

As we move closer to 2022, a lot of cannabis markets are in flux, with various disruptions occurring and the idea of federal legalization increasingly looking like a reality in the coming years. We asked seven prominent industry veterans and leaders in cannabis what trends they are following to see if we can get some interesting insights.